What The Devil Wears Prada 2 says about style and luxury in 2026
While the fashion of the original film has been reimagined in the sequel, arguably the biggest shift in the 20 years since has been technological innovation. Social media, digital publishing and e-commerce have signalled the rise of influencers, algorithm-led trends and an increased awareness of the impact of fast fashion. It’s a conundrum that The Devil Wears Prada 2 highlights – how traditional media is finding its place in this digital-first landscape, and the place of designer fashion in a world full of noise.
Upon the release of The Devil Wear Prada 2, Meryl Streep appeared on the cover of American Vogue with the woman who is widely believed to have inspired her character – Anna Wintour. Anna details her relationship to the film, where the fashion industry sits and the space media now occupies.
“What I liked about the first film is that it showed the world what a huge business fashion is. It’s a true economic force globally, and the first film acknowledged that. So much has changed,” she says. “We’re all doing our jobs – in different ways and across multiple platforms instead of just one, but how wonderful is that? We’re reaching far more people.”
While influencers and social media play an important role in creating content and commentary to engage with, traditional fashion brands that continue to innovate and serve their ever-evolving audience are those that remain relevant and trusted.
For Meryl, as stated in the featurette, the sequel sees "a freer Miranda, unrestrained but still authoritative”. Miranda in The Devil Wears Prada 2 may wear the custom red Balenciaga ball gown but she is also likely to don a Dries Van Noten tassel jacket in the office. She continues to embody quiet luxury.
Two icons: Miranda and Mercedes-Benz
Through The Devil Wears Prada 2 lens, style is about remaining true to oneself – whether it’s in Versace or vintage pieces – and placing faith in proven creativity, craftsmanship and skill.
It’s something Miranda embodies effortlessly – even in her choice of vehicle, the Mercedes-Maybach S-Class. From navigating the streets of New York to the hand-stitched calm of its MANUFAKTUR interior, the vehicle is refined and uncompromising, capturing not only her presence, but also the idea that true luxury doesn't follow trends. It outlasts them.