Yotam’s love for the ingredient-gathering process is reflected in his famously transnational cuisine. By exploring local marketplaces and regularly interacting with different cultures and ingredients, he has cultivated an innovative and eclectic cooking style that heroes Mediterranean, Middle Eastern and North African flavours. All around the world, his recipes are inspiring new ways of cooking – a phenomenon often referred to as the 'Ottolenghi Effect.'
To see him in his element, we joined Yotam at the Adelaide Central Market for the Adelaide leg of his long-awaited Flavour of Life tour through Australia and New Zealand. As we cruise through the city in the Mercedes-Benz GLE 450, he tells us the two-week tour feels like a homecoming.
“I love visiting here… I just feel like I’m at home because people appreciate good food,” Yotam says. “Everybody knows about a great place around the corner, so I feel like I learn but also just enjoy immersing myself in deliciousness.”
Yotam certainly looks at home behind the wheel of the GLE, a car he describes as “the smoothest” he’s ever driven. Our mid-size SUV is as spacious as it is agile and aerodynamic, and offers luxurious interior highlights as standard, including a digital widescreen cockpit, and multifunction sports steering wheel. From the multicontour driver’s seat, Yotam concludes simply that “a car that drives well and offers you comfort at the end of a long day just feels like pure joy.”
Sharing food stories
Weekly visits to the fruit and vegetable markets in West Jerusalem with his mother are among some of Yotam’s earliest food memories. “You get this kind of sensory attack of wonderful smells and aromas,” he says. “I guess the best thing about food markets is that you know you’re getting something fresh and something real… the [sellers] really care about their produce so you’re not only buying, you’re also learning from the experts.”
Equally important to his shopping expeditions is learning the stories behind the ingredients and the role they play in culinary traditions.